Free Tool

Creative A/B Test Planner

Calculate the sample size, test duration, and statistical power needed to run a valid creative A/B test for your mobile game ads.

Current CTR (%)

Expected Improved CTR (%)

Daily Impressions (per variant)

Current Conversion Rate (%)

Confidence Level

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Required Sample Size (per variant)

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Test Duration

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Expected CTR Lift

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Statistical Power

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Minimum Detectable Effect

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Est. Conversion Lift

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